Marketing – OAKTREE Accounting

Why a website is vital for your business

News Article: August 13, 2019 by Oaktree Accounting

With just about every Australian owning a smartphone and having Google on-demand, people (and your potential customers) are searching online more than anywhere else to research a product. As a small business owner, it’s critical that you have a website ready for customers who are looking you up. Understanding why it is important and figuring … Continue reading “Why a website is vital for your business”

The Five Stages of Brand Experience

News Article: August 6, 2019 by Oaktree Accounting

A great brand takes time and energy to develop, but there are many benefits: Projecting a trustworthy, established and reputable image; implying quality Attracting the right fit customers (and team members!) – who share your vision and values Cohesively linking products and services as you expand your offering or markets So, how do you get … Continue reading “The Five Stages of Brand Experience”

Professional networking 10-step checklist

News Article: by Oaktree Accounting

Networking can get your business noticed. It can lead to referrals, valuable business opportunities and increased sales. But it can be daunting to put yourself out there, and tricky to get right. Remember that professional networking is a social activity. It’s about building relationships – so leave the hard sell behind. Instead, be open and … Continue reading “Professional networking 10-step checklist”